Owner & Lead Analyst, Biweekly Digital Quality Update

• Content Compilation & Analysis: Gathered and analyzed team notes to identify best contenders for showcasing Digital Quality's work, ensuring accurate and engaging representation of the team's achievements.

• Visual Story Creation: Developed visually compelling stories that highlight key aspects of the team's work, enhancing the appeal and accessibility of the updates.

• Senior Leadership Collaboration: Conducted review sessions with managers, directors, and VPs, ensuring alignment with organizational messaging and obtaining vital insights to guide content creation.

• Quality Overhaul Success: Successfully revamped the Quality Biweekly update, resulting in a fourfold increase in viewership, with over 2000 clicks since February, reflecting the effectiveness of the new approach.

• High-Level Engagement: Achieved a significant rise in engagement among senior leadership, with a 39% subscription rate among VP & C-suite levels, and 24% among Director levels and above.

• Audience Relevance: Strategically tailored content to resonate with the audience, as evidenced by the substantial increase in engagement, highlighting the relevance and quality of the provided content.

• Performance Tracking & Improvement: Regularly monitored viewership statistics and feedback to make continuous improvements, ensuring that the updates remain relevant, engaging, and valuable to the audience.

• Strategic Communication: Utilized the update as a strategic communication tool to foster transparency, collaboration, and understanding across various levels of the organization.